Diagram template
Adoption lifecycle
PowerRogers' adoption curve drawn as a true normal bell split at its standard deviations into five filled adopter segments with their fixed population shares, an optional gap between early adopters and the early majority with a chasm note, an optional marker for where the subject stands, and a measured caption card under each segment.
Categories
Included in
Power, Max
When to use it
Use to place a product, technology, internal tool, policy, practice or service on the diffusion of innovations curve: go-to-market planning for a B2B product, rollout of a new internal platform, adoption of a public-health practice, or spread of a teaching method. Describes what each adopter group needs and where the subject stands now. Shares are Rogers' fixed model values, not measured data. Not for supplied measured distributions, funnels, sequential stages or other bell-shaped data.
Adjust after generating
Change the style, colors, and font, and these options, as often as you like without spending credits.
- Card shape
- Card fill
- Color distribution
- Card border
- Card shadow
- Typography
- Spacing
- Alignment
- Material
What you fill in
Describe your topic in plain words and the AI fills these in. You can edit every field afterwards.
- Segments
- Exactly 5, each with optional name and optional description
- Chasm
- Text
- Highlight
- Segment and label
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